15/10/2012

Newspapers go to Rio for growth and discovery

As domestic newspaper circulation shrinks, The New York Times and Financial Times are launching editions for Latin America in Brazil. 


Everyone knows the emerging markets of Brazil, Russia, India and China (BRIC) can be great growth engines. Now western news publishers are setting their sights on Latin America.
  • The New York Times says it will launch a Portuguese-language edition of its website in 2013, containing translations of its English articles and original local material – all in all, 30 to 40 articles per day.
  • This comes two weeks after the Financial Times said it, too, will launch a Latin American edition in print as well as web and mobile app.
Read the rest of the article on Paidcontent.